Many users of Office 2021 have started seeing a new banner in their Office app – asking them to upgrade to Microsoft 365 Family Subscription.
This was directly coming from Microsoft, who’s been pushing it’s Office 365 Family suite to existing individual customers. While it’s common to see this kind of internal ad, Microsoft has been using the same banner that it uses to warn users of enabling macros.
Ads For Microsoft 365 Family Plans
Microsoft already has a bad record of putting ads in it’s Windows and Office suite – eventually leading to users’ frustration at times. We’ve seen tags and ads for Edge browser, the new Teams app, and the Microsoft Editor coming up in Taskbar, Windows search, and elsewhere.
Adding to these, Microsoft is now pushing Microsoft 365 Family Subscription ads in Office 2021 apps. As many users reported, they’re starting to see a banner ad from Microsoft – asking them to upgrade to Microsoft 365 Family plan for a steep discount.
Hey, @Microsoft, maybe not the brightest marketing move to push "Get 3 months of Office 365 for $0.99" to the apps of existing Office subscribers – only to then tell them "Too bad so sad, this isn't for you" when they click on it.
— Rick Gualtieri (@RickGualtieri) August 10, 2022
This banner was exactly the one that’s used by Microsoft to warn users while enabling macros. The ads for family subscriptions started on August 10th and are coming in different wordings.
Microsoft is dropping ads into #Office2021 in an attempt to switch customers to the annual ‘subscription’ #Microsoft365
99 cents for three months isn't bad but it might not be the best choice of Office 2021 users.https://t.co/oRZLw6BmlN pic.twitter.com/QX2ZP9J983
— Office Watch (@OfficeWatch) August 10, 2022
One reveal seeing it as “LIMITED OFFER. Get 3 months of Microsoft 365 Family for only $$0.99.”, while another said “For just $$0.99, get 3 months of Microsoft 365 Family and share with up to 5 people. It is like getting six subscriptions in one. TERMS APPLY.”
Microsoft is using the Enable content/macros button as Redeem Offer button and pushing users to try it. While users can safely ignore this, it’s still annoying that Microsoft is doing it to the Office subscribers anyway.
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